Our Expertise

IdeaStar

Insurance Solutions

IdeaStar is at the forefront of the Web automation revolution. With over 10 years experience Web-enabling business processes, we’re proud to call ourselves insurance specialists.We develop online systems which help our clients generate tens of millions of dollars of new revenue and realize millions of dollars in savings.

IdeaStar was the technology developer of the ground-breaking QQLink online insurance system. Launched in 2000, QQLink was the first quote-thru-issue underage health insurance application submission system. It presented many features still not found on other similar sites including rate plan quoting, association benefit plans, e-signature, policy issue and customizable agent Web sites.  QQLink was a revolutionary moment in the insurance industry and we are proud to have been a partner in its evolution.  Today, nearly every insurance consumer sale site can trace its roots to QQLink.  It was copied by many insurance companies but few are able to match QQLink's performance.

We have built several new marketing platforms based on the QQLink model.  These include platforms that produced $100m+ in sales of underage health products, agent appointment/contracting systems for fields that have more than 20,000 agents, affinity plans with over 10,000 plan options and many other breakthrough solutions.

Since QQLink, we’ve undertaken many projects for well-known carriers and large agencies. For many of them, we won national awards for excellence.  These include being a three-time A. M. Best E-Fusion award finalist and a Best of PIMA award winner.

We continually provide innovative solutions for the insurance industry.

IdeaStar's Insurance Solutions

Web Site Solutions

IdeaStar provides full-featured Web applications common to most Web sites.  These include a content management system (CMS), an e-commerce shopping cart, hosting and site marketing services.

Our CMS, called Creatasphere, was first developed in 2003, and helps our clients maintain and manage their Web site from the convenience of a Web browser.  It can build and maintain simple-to-complex Web sites including sites with multi-languages, multi-divisions or companies. Best of all, it is very easy-to-learn and use.  It doesn't require coursework or a steep learning curve.

Our e-commerce solution, ecFusion, gets our customers up and selling online quickly.  We use a best of breed sales cart platform and build custom enhancements for you. It includes a full shopping cart system, credit card processor and hacker protection.

IdeaStar has hosted sites for over 10 years.  Our hosting client list includes many large enterprises which process transactions in the millions of dollars. We provide several hosting options for our clients including Tier-1 service.

One of IdeaStar's earliest services was in search engine optimization. That has grown to include planning and execution for a wide array of search and social media marketing systems.  These include search engine marketing, blogs, social media sites like Facebook, Twitter, YouTube and LinkedIn. We operate our own video and podcasting studio.

IdeaStar's Creatasphere CMS

Marketing Partnerships

We enjoy developing marketing partnerships with our clients. We share our solutions know-how while our clients provide their products and marketing clout.

Our deals include direct-to-consumer sales, marketing leads and prospect management, and Software-as-a-Solution services.

Do you have a product or service that would make a good match with our solutions? Let's talk! Click on the link below.

Contact IdeaStar

Our know-how includes:

Specifically for insurance:

  • Administrative tools
  • Agent and association Web sites
  • Agent recruiting systems
  • Application processing with electronic signature
  • Agent resource centers
  • Quote engines
  • Much more

Application development:

  • Custom-built Web-based software
  • E-business applications
  • Secure, back-end business tools
  • E-commerce and shopping cart applications
  • Content management systems
  • Intranets and extranets

Web design and graphics:

  • Graphic design
  • Flash animation
  • Web audio and video production
  • Custom blog templates

Online marketing of your Web site:

  • SEO (Search engine optimization)
  • SEM (Search engine marketing)
  • Social network marketing
  • Social bookmarking
  • E-mail marketing
  • Blogging
  • Content creation

And more:

  • Hosting
  • Site monitoring
  • Site traffic analytics
 

blogs, podcasts, and more

RSS RSS Insuratech

On Twitter, Part 2 – LIVE POST directly from my session at AIPAGIA, speaking about Social Media Marketing in Insurance

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Smile! IdeaStar Client Ellis Yan Highlighted in Ad at Cleveland Hopkins International Airport

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